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Hotel & Corporate Scent Design

Unveiling The Soul Of Your Brand - Creating Your Brand’s Signature Scent With Maison 21G

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March 26, 2024

In today's competitive market, the essence of a brand transcends mere visuals; it finds its voice in the delicate whispers of scent. At Maison 21G, we specialize in the art of bespoke scent design, weaving narratives of emotion and connection that linger long after first encounters. From the genesis of an idea to the final flourish, we embark on a journey with brands and individuals, crafting olfactory masterpieces that echo the very essence of their being.

Unlocking the Heartbeat of Co-Creation - Crafting your Signature Scent

The process of crafting a signature scent is akin to breathing life into a brand's soul. Our skilled scent designers and founder delve into the profound history, personality, and values of your brand. We embark on a sensory journey, collaboratively shaping a fragrance that seamlessly embraces your brand DNA. Every phase, from the initial spark of inspiration to the ultimate fragrance crescendo, underscores our dedication to authenticity and teamwork. Your vision serves as our guiding beacon, guaranteeing that the resulting scent is not merely a fragrance but a genuine reflection of your shared essence.

Unwrapping Bespoke Packaging: Crafting a Symphony of Senses for Your Customers, Inside and Out!

Much like fragrance, packaging has the power to evoke emotion. At Maison 21G, we offer personalized packaging services that elevate the sensory experience of your brand. Collaborating with our in-house creative team of designers, we customize packaging that tells a compelling story, from the paper's texture to the colours of your logo. Whether it's a corporate gift or a cherished souvenir, our packaging solutions become a tangible extension of your brand's identity, leaving an indelible mark on all who encounter it.

Unique Stories On The Art Of Bespoke

The stories we weave through scent span a myriad of industries, from luxury car showrooms to revered five-star hotel sanctuaries and high-end retail boutiques, our bespoke creations have woven olfactory narratives across diverse industries, leaving an enduring imprint on global brands. 

Maison 21G has had the privilege of curating bespoke fragrances for prestigious brands, delivering unique olfactory experiences that elevate their identity. For Rolls Royce VIPs, we crafted a luxurious reed diffuser coffret, enveloping them in opulence and sophistication. Collaborating closely with Lamborghini, we designed a bespoke fragrance that complements their vehicles, enhancing the showroom experience for discerning clientele.

Our signature scents grace Piaget boutiques with timeless elegance, capturing the hearts of luxury watch enthusiasts and jewelry connoisseurs. Charles and Keith boutiques offer a warm shopping experience, accentuated by our bespoke sage and leather fragrance, reflecting the brand's modern aesthetic. Glenmorangie's whisky boutiques transport enthusiasts to the Scottish Highlands with bespoke scents that tell the story of their favourite whiskeys.

Further afield, Maison 21G has collaborated with a Macao casino, enhancing the gaming experience with a unique blend of citrus, spice, and wood notes. Our partnerships extend to luxury hospitality, with bespoke scents created for Mandarin Oriental Singapore and Marina Bay Sands, enriching the guest experience and creating an atmosphere of wellness and indulgence.

Additionally, Maison 21G designed a custom scent for Kearney's Dubai headquarters, promoting relaxation and focus among employees. Our portfolio extends to personalized wedding favors, tailoring bespoke scents to couples' love stories. Notably, our founder collaborated with the Princess of Qatar, creating a gentle fragrance for her newborn with soft florals, white tea, and musk.

Unleashing Moments: Exceptional Experiences for Guests and Employees

Beyond fragrance creation, Maison 21G offers immersive experiences through Perfume Creation Ateliers. These experiences, suitable for team-building events and customer engagement initiatives, allow participants to embark on a sensory journey of self-discovery, fostering deeper connections and creating lasting memories.

Our diverse collaborations include working with Max Mara in Dubai and Singapore, launching a new car for Ferrari across Asia, introducing the Infiniti electric car in Saudi, and partnering with Unilever in Singapore and China for management training on the importance of the fifth sense. Maison 21G continues to weave captivating olfactory narratives for brands and individuals alike.

In the words of our founder, Johanna Monange, "Your unique scent will heighten the arrival of your guests and prolong their departure, creating an unforgettable experience." In the world of Maison 21G, we see fragrance as more than a mere scent — it becomes a lyrical narrative, an echo of emotion, and a delicate thread to the soul. Allow us the honour of guiding you in the creation of a scent that whispers eloquently, captivates every heart, and leaves an everlasting impression on the canvas of the world. 

Please contact us at [email protected] should you like to open doors to the world of bespoke scents for your brand.

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