Corporate Office Branding with Scent by Maison 21G

The world of branding has changed dramatically over the past two decades. We’ve long since moved on from relying on words, colours, images and logos and now understand the impact a wholly more immersive approach to brand identity can create.

All across the globe, savvy corporate managers and branding experts are looking into the power of office scents, olfactive identities and multi-sensory branding and seeking out ways to elevate productivity and engagement that go against the ordinary, the everyday and the expected.

So, what is the best office fragrance? There’s no single answer to this question. At Maison 21G, we proudly work closely with some of the leading brands and corporations in the region, bringing together the elegance and sophistication of haute perfumery with a decidedly contemporary understanding of the power of the olfactory sense. Simply put, your office scent can be yours and yours alone and crafted to your precise needs.

The results, as you might expect, have been surprising. By bringing a signature scent into your corporate office, you’re not merely elevating your branding and corporate culture with an additional layer of sensory immersion. You’re marking your company out as a forward-thinking, competitive and proud place to work. If you’d like to explore the myriad possibilities of a bespoke office fragrance, the Maison 21G team is ready to guide you through this fascinating realm, where art and science meet the fast-paced culture of contemporary corporate life.

How Scent Branding Increases Sales and Boosts Brand Identities

Our sense of smell is a truly fascinating thing. It unconsciously wields an enormous power over our actions, our feelings and our sense of who we are at any given time. For most of us, the smell of freshly-brewed coffee in the morning is enough to invigorate our senses and leave us looking forward to the day ahead. A brisk walk along the beach, where the air is freshened by the scent of the ocean, never fails to be a life-affirming way to spend your time. A scented candle in the evening can deepen feelings of romance and relaxation, just as an office room perfume can increase productivity…and the list of examples could go on and on forever.

This, in essence, is the same approach we encourage our corporate partners to take when thinking about office scents. There is a plethora or research into which scent molecules and perfumery ingredients trigger different physical and emotional responses in the human brain; some promote relaxation, while others focus the mind and increase productivity. Some scents can improve a sense of positivity and morale in the workplace, while others increase energy levels, open-mindedness and stress-relief responses.

What’s more, an olfactory signature in your workplace can also promote a sense of togetherness and team spirit. In much the same way your brand or corporate colours are most probably found throughout your office, a bespoke scent - made from the awe-inspiring range of Maison 21G haute couture perfume essences - can introduce a sensory layer of identity, ever-present and constantly helping your team work alongside one another.

Benefits of Scenting in Office Spaces

The positive aspects of a bespoke office fragrance go further, still. As a high-flying brand always on the lookout for that competitive edge, you don’t want your workplace to be the same as anywhere else. You want to inject sophistication, ambition and a tailored essence into everything you do…and a Maison 21G office fragrance never fails to lend that ambience of elegance to any workplace.

The impact on guests to your office is an obvious one; everyone enjoys walking into a beautifully-fragranced room, no matter what its purpose may be. However, the impact on your team members and staff is perhaps even greater. With the best scent for office workers, brands and businesses of types at our fingertips, we can work side by side with your branding team to identify the scent of your corporate culture and infuse your workspace with your bespoke perfume. The result? Higher productivity. Greater morale. Increased focus and satisfaction - and that’s just the start.

Start Scenting Your Office with Maison 21G

Our team of expert scent designers is ready to guide you through the creation of your best scent for office sensory success. With years of experience, a tried-and-tested system for curating your business identity in scent and a top-to-bottom service, we’ll capture your signature fragrance for use all year round.

What’s more, Maison 21G scents are made with a vegan, sustainable and natural formula, guaranteeing no CMR, GMO or phthalates. Cleaner perfumes for a healthier, happier and more productive work ambience…What could be better? Get in touch with our corporate team today and start blending the scent of your office.

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