Have you ever wondered if your star sign could influence your scent preferences? Well, you’re not alone!
Scent astrology is the latest trend in the world of fragrances, where your zodiac sign guides you to the perfect blend of notes that resonate with your elemental traits. Whether you’re a fiery Aries or a dreamy Pisces, the idea is that certain scents can align with your cosmic energy.
But how exactly does it work? We spoke to two perfume experts on this intriguing concept.
Scent astrology is a unique concept that aligns your star sign with fragrance notes that resonate with your elemental traits — whether fiery, earthy, airy, or watery. Johanna Monange, Founder and CEO of Maison 21G, explains, “Just as the planets shape our personality, different scents carry energies that reflect and enhance these cosmic influences.
By combining specific scents at Maison 21G, we can create a bespoke fragrance that aligns with who you are, empowering you to embrace your true essence through the art of scent.”
Dan Terry Jacobson, Founder and Creative Director of Oo La Lab also describes it as the intersection of two deeply personal worlds: astrology and fragrance.
“Each star sign has certain traits, energies, and elements — whether that’s fire, earth, air, or water. These correspond to various notes in the fragrance world. It’s about crafting a scent that amplifies your natural characteristics or helps you find balance. In a way, you could even describe it as an extension of your cosmic essence.”
Our star signs align with different scents by reflecting their elemental traits. Here’s a closer look at how they connect.
Taurus: Grounded, hedonistic, and sensual. Sandalwood and tonka embody this sign’s need for comfort, luxury, and the delights of life.
Virgo: Detail-oriented and grounded. Cashmere wood and fir balsam suit Virgo’s love for subtle luxury, cleanliness, and down-to-earth practicality.
Capricorn: Practical and disciplined. Earthy patchouli and intense tuberose create a sophisticated, grounded scent that mirrors Capricorn’s ambition.
Gemini: Playful and versatile. The brightness of verbena and the freshness of geranium align with Gemini’s curious and lively nature.
Libra: Balanced and refined. Soft musk and orris capture Libra’s pursuit of harmony, beauty, and delicacy.
Aquarius: Innovative and free-thinking. Bergamot and mimosa provide a sparkling, fresh airy floral scent that captures Aquarius’s originality.
Aries: Think bold and fierce, like the energy of tobacco spicy notes such as havana and intense smoky leather. A daring combination to mirror Aries’ adventurous spirit.
Sagittarius: Free-spirited and adventurous. Havana and oud embody their boundless energy and quest for exploration.
Leo: Regal, empowered, and confident. Spicy havana and intense animalic oud create a dramatic and intense aura, perfect for a Leo.
Cancer: Deep and intuitive. Ocean and tea reflect Cancer’s love for emotional depth, transparency, and tranquility.
Scorpio: Mysterious and passionate. The attractive juicy pear with ocean marine note reflects Scorpio’s depth and intrigue.
Pisces: Dreamy and compassionate. Ocean and sage create a calming, mystical fresh fragrance that speaks to Pisces’ fluid and empathetic nature.
Johanna attributes the rise of scent astrology to people’s desire for self-discovery and connecting with themselves at a deeper level.
“It’s not just about smelling good; it’s about feeling balanced and connected with your own scent.”
Dan, on the other hand, believes that people want deeper meaning from everyday choices.
“Scent astrology taps into this need for personalisation and self-expression,” he shares.
It’s not just about smelling good — it’s also about feeling understood and tapping into who you are at soul level. Astrology offers a sense of guidance, and blending that with fragrance creates a powerful, intimate experience.”
Each star sign has a unique scent profile that reflects its elemental traits. Here’s a quick guide for each sign to help you discover your perfect fragrance match, according to Dan and Johanna.
Earth signs (Taurus, Virgo, Capricorn): Rich, woody, sensual, and earthy notes like patchouli, cashmere wood, fir balsam, leather, and vanilla. These ground the earthy signs in nature’s bounty.
Water signs (Cancer, Scorpio, Pisces): Fresh, ozonic, or aquatic notes, like ocean, aquatic mimosa, juicy pear, and raspberry. These evoke fluidity and emotional depth.
Fire signs (Aries, Leo, Sagittarius): Spicy, warm, and bold notes such as havana, incense, or tuberose. Their scents are intense and passionate, reflecting their dynamic personalities.
Air signs (Gemini, Libra, Aquarius): Light, airy, and refreshing notes like bergamot, mimosa, geranium, verbena, or delicate florals like orris.
Johanna explains that fragrance selection should align with a sign’s elemental traits. “At Maison 21G, we guide each sign’s elemental traits naturally toward fragrance ingredients that either enhance or balance their energy.
Earth signs may feel empowered by grounding, earthy scents, while water signs might find calm in fresh, fluid ozonic fragrances.” She also notes that contrasting scents can bring harmony, “a fire sign, for instance, may seek out calming, earthy or watery scents to balance their intense energy.”
Dan adds, “Each sign carries inherent traits—whether it’s the bold confidence of a Leo or the grounded pragmatism of a Capricorn. The fragrances that suit them align with these traits. For instance, fiery Aries need something intense and fearless, like oud or black pepper.”
“Meanwhile, an introspective Virgo may lean towards clean, pure, herbaceous scents like lavender or chamomile. It’s about tuning into that energy and either amplifying it or providing balance.”
When it comes to scent astrology, there’s a blend of connection and exploration. Some find a deep alignment between their zodiac sign and their fragrance, while others enjoy the fun of trying new profiles.
Johanna believes in both aspects.
“Scent astrology offers a wonderful way to connect with fragrances that resonate with your star sign’s inherent energy. However, it’s also an invitation to explore and play with new scent profiles. Whether you’re looking to align your inner energy or simply enjoy a personalised olfactory experience, it’s a delightful journey of self-discovery.”
Dan agrees, “It’s a bit of both. Some people connect deeply with fragrances that match their sign — it’s like finding the scent that just feels right. For others, it’s about discovery, seeing how their personality translates into scent, and maybe finding something unexpected along the way.”
“Either way, it’s about enhancing the journey.”
“Air signs can be tricky because their preferences lean towards light, airy, and often elusive scents”, Johanna shares.
“In perfumery, it’s harder to craft something that feels weightless yet memorable. Airy notes like bergamot, orris, and mimosa are fleeting and delicate, presenting a challenge to balance.”
Dan agrees, stating that “Aquarius can be tricky, just because they’re so unpredictable and innovative by nature.”
He says, “You don’t want something too conventional or expected—it needs to feel fresh, exciting, and forward-thinking. Nailing that balance between quirkiness and something wearable is the challenge. I’m an Aquarian, so I know!”
Astrology-based fragrances offer more than just a personalised scent — they can boost mood, confidence, and connection to oneself.
Johanna gives a resounding endorsement, stating, “Absolutely! Wearing a fragrance that aligns with your zodiac sign can boost your natural inner energy, enhancing your mood and confidence.”
Dan agrees, “Wearing a fragrance aligned with your sign can help you feel more connected to your core traits, enhancing confidence or helping you feel balanced. It’s also a fun way to explore new aspects of yourself through scent.”
Scent astrology is a popular topic among customers, especially in Asia where Chinese astrology and zodiac pairings are deeply rooted.
Johanna explains, “We often guide customers in pairing scents with their signs, helping them explore fragrance creation that resonates deeply with their personal journey.”
Dan echoes this sentiment, saying, “We’ve definitely seen a growing interest. We introduce them to scents that align with their element or star sign, explaining how these fragrances reflect their traits. It’s about guiding them to explore and discover new scents that resonate on a deeper, more personal level.”
To learn more about scent astrology, get in touch with Johanna from Maison 21G or Dan at Oo La Lab.
* You can view the full article at Daily Vanity.